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Virtual Challah Bake and Conversation with a CEO

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Let's celebrate the end of Women's History Month by spreading Jewish joy and connecting with our community through the magic of challah-making. As our dough rises, get ready for a deep-dive convo with Sara Loffman, the CEO of Challah Back Girls, about life as a female entrepreneur focused on social justice. 

Learn more about Sara and Challah Back Girls below ⬇️.

🥖 We'll dish out the challah ingredient list before the big day, or you can show some love for JWI by snagging one of our kits below, where a portion of proceeds benefits our work.

About Sara

Sara Loffman (she/her) lives and works in NJ, where she runs Challah Back Girls™ (CBG) full time. Sara's expertise in marketing, community engagement, and social media supports CBG's online presence as well as advances additional clients' brand awareness. Sara bakes and ships delicious Challah nationwide each week for CBG and creates fun and meaningful CBG programs in collaboration with organizations sharing in a similar mission to promote justice and repair the world. 

About CBG

Challah Back Girls™ (CBG) is a small business founded by four siblings to bake the world a more just, equitable, and compassionate place through the unity of Challah—a traditional Jewish braided bread. With each Challah baked and delivered nationwide, CBG uses Challah as a powerful symbol of change and opportunity to break bread with diverse communities. Through strategic partnerships with organizations, brands, and community leaders, CBG builds bridges, addresses injustices, promotes the values of Tikkun Olam (repairing the world), fostering a more equitable and inclusive society, both locally and globally.